Human Expertise + Machine Intelligence
The labour market has changed. So too has the way professionals are identified, assessed and selected.
At VS Strategy, we combine human expertise with advanced AI intelligence to transform market data and professional experience into strategic positioning, compelling professional narratives and more informed career decisions.
Technology expands the analysis. Human expertise guides the decisions.
Established 2015 · Australian-owned · Australian-led
Vanessa Sebben
Managing Director & Career Strategist
The Career Strategist for the Future of Work
Since 2015, Vanessa has worked closely with ambitious professionals to navigate complex job markets, sharpen their professional narratives, and accelerate career growth through strategy.
As artificial intelligence reshaped the foundations of work, roles, and opportunity, our strategy evolved with it.
We recognised early that career success in the AI economy would no longer be driven by credentials alone — but by the ability to combine human judgment with machine intelligence, and transform data into strategic advantage.
- 10+ years of career strategy experience
- Author of two books and creator of the VS Podcast
- Guest career coach at leading Australian education institutions
- Publisher of the VS Newsletter, reaching over 1,400 engaged readers
The Intelligence Behind the Strategy
A proprietary methodology combining human expertise, AI and market intelligence to inform career decisions with greater precision.
VS Intelligence™ strengthens our ability to analyse the market, identify relevant signals and translate complex information into strategic positioning and informed career decisions.
It does not replace human judgement. It strengthens it.
VS Intelligence™ in motion
Key signals VS Intelligence™ reads in every session, combined with the human expertise of your Career Strategist, Vanessa Sebben.
Two ways to work with us.
Scorecards or 1:1 Sessions
The Future Index
How ready is your career for AI?
The labour market is changing. Artificial intelligence, automation and new approaches to recruitment are reshaping how professional value and relevance are assessed.
Discover your Future Index and understand how prepared your career is for the changing world of work.
An assessment powered by VS Intelligence™, our proprietary methodology.
The VS 100
Find out where your CV stands.
Every CV receives a score out of 100.
Recruitment systems assess CVs before they reach a recruiter, looking for the signals that indicate relevance, skills and alignment with the role. A strong CV is not only about being qualified — it also needs to communicate the right signals in a way these systems can recognise.
VS 100 was developed by Vanessa Sebben, drawing on her experience in career strategy, combined with research and insights from recruiters and professionals specialising in the configuration of Applicant Tracking Systems (ATS).
The assessment measures the presence and strength of these signals in your CV, showing what is working, what may be limiting your results and where to focus your improvements.
Career Narrative & Brand
Stop applying. Start becoming the choice.
Your experience is valuable — but value needs a story. And your story is the foundation of everything we build.
Career Narrative & Brand transforms your experience into clear, relevant and consistent professional positioning — from how you present yourself to how you are discovered, understood and remembered.
We start with your story. We define your positioning. Then we bring that strategy across the key touchpoints of your career — LinkedIn, your CV, applications and professional communication.
Powered by VS Intelligence™, our process combines market intelligence, technology and human expertise — without turning you into another generic profile optimised for AI.
- Strategy SessionA 60-minute one-to-one session with Vanessa Sebben to define your career narrative, professional positioning and next steps.
- Career NarrativeThe strategic story behind your career: what you represent, where your distinct value lies, and the ideas, expertise and results you want to be recognised for.
- LinkedIn PresenceDevelopment of your professional presence on LinkedIn to communicate your value clearly and increase your visibility among the right companies, people and opportunities.
- Career Asset Suite™Your narrative brought to life through a strategically written resume and cover letter, aligned with the professional brand we build.
- Evergreen Brand Voice™A personalised framework for your professional communication, built around your voice, positioning and communication style. Use it to write messages, approach recruiters, build relationships and communicate your expertise consistently.
- Vanessa's Digital Library3 months of premium access to From Vanessa's Desk — Vanessa's curated collection of career insights, strategic resources and guidance.
In 1 week, you will have a clear career narrative, defined professional positioning, an aligned LinkedIn presence and the key career assets you need to communicate your value with consistency.
Book this serviceStrategic Advisory Program
Strategy, intelligence and direction for your next move.
As your career progresses, the decisions become more strategic: which roles to pursue, which companies to prioritise, which relationships to develop, and where to invest your time and energy.
The Strategic Advisory Program is a personalised, exclusive 1:1 partnership with direct access to Vanessa Sebben over 3 weeks — designed to turn these questions into clear decisions and deliberate action.
Throughout the program, VS Intelligence™ transforms market data and relevant signals into strategic intelligence, helping you identify opportunities, anticipate change and make more informed career decisions.
- 3 × Strategy SessionsThree 60-minute one-to-one sessions with Vanessa Sebben, each focused on a key stage of the program.
- Career Narrative
- LinkedIn Presence
- Career Asset Suite™
- Evergreen Brand Voice™
- VS Intelligence Master Report™A 360° analysis of your target sector, market and positions, combining data, market intelligence, technology and human expertise to identify opportunities, risks, trends and relevant signals for your career.
- Your Future of Work™ StrategyA personalised strategy for your next career phase, connecting career direction, market intelligence and execution. We define where to focus your search, which roles and companies to prioritise, how to position your profile and how to approach the market — bringing the work developed throughout the program into a structured, targeted action plan.
- Performance ReportA personalised spreadsheet and dashboard to organise your search strategy, track applications, contacts and activity, and use your data to assess results, identify opportunities and improve your performance.
- Vanessa's Digital Library6 months of premium access to From Vanessa's Desk — Vanessa's curated collection of career insights, strategic resources and guidance.
Within 3 weeks, you will have greater clarity on your next move, stronger professional positioning, the assets to communicate your value and a practical strategy to move towards your next opportunity.
Partner With VanessaReal results, real professionals.
"I had an amazing experience with Vanessa. She helped me gain clarity about my goals, strengthened my confidence, and guided me step-by-step toward securing a better job opportunity. Their insights, personalised advice, and support made a huge difference in my career journey. Highly recommended for anyone wanting real progress and direction. Thank you again Vanessa and all the VS team."
"Highly recommended! Her strategic approach and insights were incredibly valuable. :D"
"You gave me the material, confidence, and support I needed to find my next role. I sincerely appreciate working with you, and I would not be here without your guidance. So yes, I highly recommend working with Vanessa if you are searching for the next step in your career. Don't think twice, and just book a session with her."
"I highly recommend Vanessa and her team in regard to resume professional writer. With her great support, I overcame challenges as a temporary visa holder to land the first job in Australia as Learning and Development Consultant role, a function of HR which I only had experience in my home country. Highly appreciated to her sound advice, great outcome and nice service. Hieu"
"Vanessa helped me gain clarity and direction in my career. I had strong experience and solid knowledge, but during our conversation, she asked strategic questions that helped her truly understand my background. She identified what was missing from my resume and what was relevant to include or remove, so it would better reflect who I am professionally. Her strategic approach and insights were incredibly valuable. Highly recommended!"
"I had an amazing experience with Vanessa. She helped me gain clarity about my goals, strengthened my confidence, and guided me step-by-step toward securing a better job opportunity. Their insights, personalised advice, and support made a huge difference in my career journey. Highly recommended for anyone wanting real progress and direction. Thank you again Vanessa and all the VS team."
"Highly recommended! Her strategic approach and insights were incredibly valuable. :D"
"You gave me the material, confidence, and support I needed to find my next role. I sincerely appreciate working with you, and I would not be here without your guidance. So yes, I highly recommend working with Vanessa if you are searching for the next step in your career. Don't think twice, and just book a session with her."
"I highly recommend Vanessa and her team in regard to resume professional writer. With her great support, I overcame challenges as a temporary visa holder to land the first job in Australia as Learning and Development Consultant role, a function of HR which I only had experience in my home country. Highly appreciated to her sound advice, great outcome and nice service. Hieu"
"Vanessa helped me gain clarity and direction in my career. I had strong experience and solid knowledge, but during our conversation, she asked strategic questions that helped her truly understand my background. She identified what was missing from my resume and what was relevant to include or remove, so it would better reflect who I am professionally. Her strategic approach and insights were incredibly valuable. Highly recommended!"
"I couldn't recommend Vanessa's services enough. She helped me identify the best career paths and taught me how to showcase my strongest skills. Her work on my LinkedIn profile was exceptional—it led to multiple job offers and a fantastic new role. Vanessa went above and beyond, offering tailored advice and checking in throughout my search, showing genuine interest in my success. I highly recommend her to anyone looking for a dedicated and insightful resume writer."
"Vanessa helped me gain clarity and direction in my career. Her strategic approach and insights were incredibly valuable. Highly recommended!"
"Working with Vanessa was a game-changer. She helped me define my goals and take actionable steps toward a better job. I'm very grateful!"
"The experience with Vanessa was truly empowering. Her program gave me structure and clarity during a challenging career transition."
"Vanessa's guidance was exactly what I needed for this moment in my career. She's knowledgeable, supportive, and results-oriented."
"I couldn't recommend Vanessa's services enough. She helped me identify the best career paths and taught me how to showcase my strongest skills. Her work on my LinkedIn profile was exceptional—it led to multiple job offers and a fantastic new role. Vanessa went above and beyond, offering tailored advice and checking in throughout my search, showing genuine interest in my success. I highly recommend her to anyone looking for a dedicated and insightful resume writer."
"Vanessa helped me gain clarity and direction in my career. Her strategic approach and insights were incredibly valuable. Highly recommended!"
"Working with Vanessa was a game-changer. She helped me define my goals and take actionable steps toward a better job. I'm very grateful!"
"The experience with Vanessa was truly empowering. Her program gave me structure and clarity during a challenging career transition."
"Vanessa's guidance was exactly what I needed for this moment in my career. She's knowledgeable, supportive, and results-oriented."
What does staying in the same position cost?
Enter your current salary and the one you're aiming for, and see the difference between them — and what that represents over a year if you stay at the same level.
This is an illustration of the salary gap you entered. It does not represent a projection, guarantee or promise of outcome.
Fair questions.
Straight answers, no fine print.
If you already know what your next step is and need a narrative and materials that communicate your value clearly, Career Narrative & Brand is the right starting point.
If you're facing more complex decisions — like which direction to pursue, which companies to prioritise, or how to position yourself in a changing job market — the Strategic Advisory Program provides the strategic guidance that requires.
After booking, you'll receive a welcome email with all the details of the process, including payment information and next steps.
Yes. Career Narrative & Brand can be paid in two instalments: half at the time of booking, and the second half on the date of your session.
The Strategic Advisory Program can be paid in up to four equal instalments. The first payment is made at the time of booking, and the remaining instalments align with the program's three sessions.
Yes. Since the Strategic Advisory Program already includes every component of Career Narrative & Brand, you can start with the former and grow into the full program as your needs evolve. Nothing you've already built is lost.
About one week, start to finish — from the strategy session to the delivery of all materials.
Sessions are held online, via Google Meet. After booking, you'll receive an email with all the details and the link to join.
Directly with Vanessa. Every strategy session is conducted personally by her.
It's VS Strategy's proprietary methodology: a combination of human expertise, artificial intelligence and market intelligence, used to analyse relevant signals in the job market and translate them into more precise career positioning and strategy.
The work is human. Vanessa personally builds your narrative, your CV and your professional positioning. AI is used as an analytical tool — helping identify market signals and patterns at a broader scale — but it never replaces strategic judgement.
As the site explains: technology expands the analysis; human expertise guides the decisions.
A generic AI tool can help generate content, but it doesn't know your background, your professional context, or the nuances of the market you're positioning yourself in.
VS Intelligence™ is applied within a process led by a career strategist, who interprets the data in the context of your experience, goals and target market. The result isn't simply AI-generated — it's analysed, directed and built around your context.
Both. Since sessions are held online, your location isn't a barrier to the process.
More from VS Strategy.
Subscribe for career strategy insights.
Digital platform and a podcast with strategies that have helped clients earn salary raises, land multiple job offers, pivot to in-demand industries, and find clarity in their career paths → Career & Mindset Reflections
Book one — short-read career wisdom → The International Student's Blueprint
Book two — career strategy for Australian professionals on a visa →